Regardless of whether you’re a first-time AdWords user or a seasoned online marketer, getting the right training—and certification—can make or break your online advertising efforts. So if you want to ...

Google announced significant changes to the AdWords Certification program and how they handle API call pricing. Individual Qualification Old Days: One test and spend requirement. Now: Two tests (one ...

Google this morning announced a number of changes in the way it deals with advertising agencies around the world, from small search marketing shops to large traditional marketing household names.

Whether you’re new to Google AdWords PPC account management or have been working with AdWords for years, you may not be a certified Google AdWords Professional. It’s not required to manage AdWords ...

If you are relatively new to PPC marketing, it’s a good idea to consider taking an online course. There are quite a few of these courses being offered, and unlike your typical blog entry or news ...

BizWriter notified me that those who have been passing the Google AdWords Certification program have not been rewarded with a certification logo that actually works. BizWriter is one of those top ...